CuppaTea’s Matcha is carefully steamed to prevent the enzymes from oxidizing and then stored in specially designed facilities to keep it fresh all year round. Before grinding our premium Matcha, all rough fiber (stems and veins) are removed to reduce any bitter flavor. Since Matcha loses color, flavor, and nutrients easily by being exposed to light and air (oxidation), proper packaging is very important. CuppaTea’s Ceremonial Matcha is extremely well protected in a sealed tin for the ultimate freshness and taste.
The slow grinding in the traditional granite grinding stones guarantees the maximum protection of nutrients as the stones break the fiber naturally without overheating and burning the powder. Matcha that is produced outside of Japan is usually broken down by using hot air pressure which destroys the natural structure and overheats the green tea leaves resulting in less fine, inconsistent powder with low nutritional value.
The only way to really be sure about the quality of the Matcha is by asking for proof in the form of test results from an independent lab. We have an independent lab test for all of our Matcha. There are never any detectable residual chemicals from pesticides. CuppaTea’s Matcha is pure, clean and additive free. CuppaTea’s Matcha adheres to the regulations of JAS/JONA. JONA (Japan Organic and Natural Foods Association) and JAS (Japan Agriculture standard) follow stricter regulations and high standards than the North American certification association. They require the use of only natural fertilizers and the chemical- free cultivation of the tea plants for at least 3 years prior to certification. Organic CuppaTea’s Matcha is also certified by EU Agriculture, the governing body for the European Community.